Microsoft a great marketer? Here's proof...
The marketing competencies that Microsoft uses to drive career development and training:
1. Customer insight leadership
2. Market analysis and opportunity identification
3. Integrated marketing planning and delivery
4. Building partnerships and ecosystems
5. Building cusotmer relationships and retentions
6. Customer and revenue business leadership
7. Positioning, branding and messaging
8. Product knowledge and advocacy
Wow!
1. Customer insight leadership
2. Market analysis and opportunity identification
3. Integrated marketing planning and delivery
4. Building partnerships and ecosystems
5. Building cusotmer relationships and retentions
6. Customer and revenue business leadership
7. Positioning, branding and messaging
8. Product knowledge and advocacy
Wow!
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